Rhubarb Rhubarb 3.0

Rhubarb Rhubarb has been a much-loved family business at Preston Markets for 20 years, and their journey with Brave New Eco has been quite the success story. After a 2016 store fitout proved so popular they quickly outgrew the space, owners Haydn and Sue took a big leap in 2018, moving to a larger but quieter corner spot in Pam Lane. It was a gamble leaving their busy location, but it meant they could finally expand their range and add the café they'd always dreamed of.

The thoughtful redesign tackled practical issues like deliveries and customer flow, while new branding inspired by vintage fruit boxes and a vibrant mural by Beci Orpin helped draw shoppers to their new corner. The move has paid off beautifully - what was once a sleepy part of the market is now a thriving hub, and Rhubarb Rhubarb is busier than ever.

— Read the journal post to find out more